Projects Archive - Sara Frandina

Are these little-known copy mistakes hurting your sales? Find out in 7 questions.

The proof is

in the pudding. portfolio

Show + tell:

Email sequences Launch copy Long-form sales page

First-time course launch for Monica Louie, a Facebook ads expert.

My task: Write each piece of copy for every step of the launch funnel.

The result: More than 50 course sales during its first open cart.

First live event held by the Innovation & Creativity Institute.

My task: Write the sales page to accompany client’s direct outreach to corporate professionals.

The result: A sold-out retreat within 10 days.

New website for financial A.I. startup.

My task: Bring transparency and clarity to a very technical topic.

The result: Clear value prop and messaging that Trill has been able to use with potential partners, investors, and clients.

First time course launch for the duo behind Fulltime Nomad.

My task: Take the what, and position it for the who.

The result: A course perfectly positioned for the digital nomads aspiring for a change of lifestyle.

Destination wedding packages in the Vegas desert.

My task: Evaluate the funnel to identify ways to streamline communication to couples + rewrite main website.

The result: Clarified messaging and packages, and automated email systems.

A brand new website theme from the team at brandiD.

My task: Writing a long-form sales page targeted toward coaches who want to DIY their website without a hassle.

The result: Still to be told!